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Delete user segment

Archiving a segment will not delete the user data associated with that segment. It makes that particular segment unusable for new campaigns. Old campaigns will continue running as it is.

Manually delete user segment​

  • To archive a segment, select the segment from the left panel, and click on Actions > Archive segment.

  • To view all archived segments, click on the Archived tab in the left panel.

  • To unarchive a segment, select any archived segment and click on Unarchive segment.

Auto-deleting of unused segments​

User segments that are not used in the last 60 days will be deleted automatically. A user segment is considered used if there is an activity (listed below).

  1. Viewed the segment
  2. Used in a campaign
  3. Updated the segment

When there is an activity, the updatedAt column changes. A cron job runs every day to check if the column is not updated for any of the segments in the last 60 days and deletes it automatically.